SmartPhone Marketing Tips

Internet marketing tips for connecting with mobile customers.

59% of Teens are Addicted to Smartphones

A Common Sense Media poll of of 1,240 parents said that 59% of their children aged 12 to 18 were addicted to their smartphones.  Nearly 80% of teens in the new survey said they checked their phones hourly, and 72% said they felt the need to immediately respond to texts and social networking messages. Thirty-six percent of parents said they argued with their child daily about device use, and 77% of parents feel their children get distracted by their devices and don't pay attention when they are together at least a few times per week.

Addicted Parents

Sixty-nine percent of parents check their devices at least hourly compared to the 78% of teens who say they do that, and nearly half, 48%, of parents feel they need to immediately respond to texts and social networking messages. More than half, 56%, of parents admit checking their mobile devices while driving and nearly the same number, 52%, very often or occasionally try to cut down the amount of time they spend on devices. 

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Tuesday, 25 April 2017