Voice Search SEO Tips

Google Now and Siri allow you to use voice commands for searching on your smartphone.  The new Google Home appliance will let you have a conversation with an intelligent assistant.  Currently about 25% of all Google mobile searches originate from voice searches.  As more and more people use voice devices for searching online you'll need to update your web site content to match their queries.  How to understand your customer's conversational speech:

  • Collect phrases customers are using to describe their problems and make note of the commonly used phrases that describe your products and services
  • Interview customers by phone and record their responses.
  • Ask simple questions to get your customers to give you answers in their own words.
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Friday, 18 August 2017